who
am I?
After 20 years in marketing, for major brands
I’ve seen up almost every possible way to do
(and undo) marketing.
I’ve worked in multinationals,agencies
and B2B start-ups leading brand,
communications and go-to-market projects with
very different budgets and teams.
This has taught me two things: noise and
constant activity don’t guarantee results
and what teams value most isn’t big words
but clarity and concrete decisions.
Today I help SMEs and nonprofitsto bring
order, set priorities and translate
business strategy into a simple,
clear and sustainable marketing plan
that works in real life.
I’m good at making
complex things simpler
I know how things work in big
corporate environment and I
can push your project or give
support for global campaigns
creation and production,
digital marketing strategies
and content plans.
I am a global
senior
marketing
consultant.
who recently
decided
to venture out
as a
freelancer
after a 15+
year career
spanning
advertising &
Digital
agencies
followed by
Brand
Marketing/Comms
at Coca-Cola,
Netflix or
Samsung.
I’ve worked for
Netflix, Coca-Cola
and Samsung
at global & local
marketing roles
I’ve worked for
Netflix, Coca-Cola
and Samsung
at global & local
marketing roles
My experience
ranges from
global creative
campaign
creation to digital
marketing
strategies
As Head of digital marketing
for Samsung Spain I had the
opportunity to stretch myself
from complex multi-year
strategies for digital
including the roll-out of
Ecommerce, to super fast GTM
campaigns developing local
creative campaigns from A to Z.
Joining The Coca-Cola Company as a Creative Marketing Manager gave me the chance of leading complex global charters, with high levels of alignment and approvals, while keeping high creative standards in execution working with the best partners possible.
During my time at Netflix
I learned how to give
feedback
on time, regularly and
candidly, and that is
something I treasure since
then. I was Senior
Marketing Manager for
Spain & Portugal,
managing global series,
curating the GTM plan for
shows like Stranger
Things,Black Mirror or
13ReasonsWhy. My role was
truly an integrator, from
idea to media
execution, making the
brand
grow and connect with
local audiences Netflix
style. Being truly unique
and relevant.
Connecting
the dots is
one of my
strengths
Connecting
the dots is
one of my
strengths
During my time at Netflix I
learned how to give feedback
on time, regularly and
candidly, and that is
something I treasure since
then. I was Senior Marketing
Manager for Spain & Portugal,
managing global series,
curating the GTM plan for
shows like Stranger Things,
Black Mirror or 13ReasonsWhy.
My role was truly an
integrator, from idea to media
execution, making the brand
grow and connect with local
audiences Netflix style. Being
truly unique, and relevant.
What
can I do
for you?
I enjoy projects where I can
deliver short to mid-term plans.
